Creative Content Manager
Algro International LLC
Location: In-office in Irvine, CA, five days a week (plus occasional travel for events, pop-ups, tradeshows)
Employment type: Full-time
Reports to: Head of Brand
Compensation: $85,000–$100,000 base + bonus
Benefits: PTO, health coverage, real career growth as the brand portfolio scales
The honest pitch
Simply So is a premium frozen rice brand with something most challenger food brands would trade their Series A for: a real story. Our parent company has grown rice for a decade on its own farms in Thailand and India and supplies the biggest retailers in America, and now we're building a branded portfolio on that foundation, starting with Simply So, with two more brands launching within the year.
We'll be in some major retailers nationwide, adding more shelves every quarter, and at Expo West telling a farm-to-freezer regenerative story that's actually true. What we need is the person who makes every touchpoint (packaging, paid ads, sell sheets, booth graphics) look sharp, consistent, and unmistakably ours. You'd be building this brand's creative engine from scratch, and it will be the portfolio piece of your career.
What you'll do
- Lead creative execution across every brand touchpoint: from paid ad creative to packaging to the booth at our next trade show. You keep our visual identity sharp, consistent, and shelf-ready as we scale into new flavors, new retailers, and new certifications.
- Design and manage packaging artwork: new flavor launches, new product lines, and certification updates, owning dielines, print specs, and pre-press coordination with printers.
- Lead paid creative. Design and creative-direct paid social and digital ad assets in partnership with our paid media agency, iterating on what performs.
- Build the sales arsenal. Sell sheets, retailer line-review decks, point-of-sale/point-of-purchase displays, and shelf signage that win in the room and at the shelf.
- Own experiential design. Produce assets for roadshows, popups, tradeshows, and retail activations: from booth graphics to demo station materials.
- Lead creative for collabs. Co-branded collaborations and partnership campaigns, keeping both brands looking their best.
- Guard and evolve the brand. Maintain visual guidelines and enforce consistency across every channel, vendor, and sister brand as the portfolio grows.
- Run vendors like a producer. Manage printers, fabricators, and outside photo/video production partners, briefing tightly, protecting budgets, hitting launch dates.
- Partner with the Social Media Manager so organic content and broader brand creative feel like one brand, not two departments.
What you bring
- 3–5 years in a creative/design role within CPG (food and beverage strongly preferred)
- Expert-level Adobe Creative Suite (Illustrator, Photoshop, InDesign)
- Working knowledge of packaging production (dielines, print specs, pre-press) or demonstrated ability to master it fast
- Experience designing trade and retail marketing materials that had to perform, not just look good
- A portfolio with range: premium polish for packaging, thumb-stopping energy for paid socia
- Producer's brain: multiple concurrent projects, vendor timelines, deadline math
- Taste: the non-negotiable. You know why brands like Graza, Omsom, and Fly By Jing look the way they do, and you have a point of view on what a premium rice brand should never do
- Based in or able to work in-office in Irvine, CA
Nice to have: CPG food packaging portfolio; experiential/trade show design; motion graphics; photo/video shoot direction or production coordination; retail media creative specs (Walmart Connect, Instacart); frozen food experience.
Why this beats other jobs you're considering
- Ground-floor creative ownership across a growing three-brand portfolio
- Real raw material: origin farms, a founder-led story, national roadshows, certifications with substance
- Direct line to decision-makers; concepts go from pitch to shipped in days, not quarters
- Startup speed with the stability of a profitable parent company
Simply So Foods (Algro International) is an equal opportunity employer and NMSDC-certified minority-owned business.
To apply: Send your portfolio, resume, and the one piece of work you're proudest of (tell us why in two sentences) to Sign in to view email
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